What is LinkedIn and Why Having a LinkedIn Profile is Important?

what is linkedIn and why having a linkedIn profile is important

With the advent of numerous social media sites, people are able to use every platform for a new reason. You must have heard about several social media platforms aimed at making friends, sharing pictures, and whatnot. Similarly, LinkedIn is also a popular medium to look for bright career prospects. From finding the best university in Rajasthan to top-class jobs, LinkedIn can assist you in all. 

How Can LinkedIn Help You?

You can use LinkedIn’s social media platform to connect with various people from multiple professional sectors and showcase your skills, education, and expertise. LinkedIn allows you to chat with professionals on a personal level and learn from them to understand why you are a better candidate for the job.

how can linkedIn help you

Even if you want to get admission to Sangam University, the top private university in Rajasthan, having a well-optimized LinkedIn profile can make a huge difference. Your chances of getting selected increase manifold – an attractive LinkedIn profile shows your level of professionalism. If you are wondering how else LinkedIn can help you, keep reading this blog until the end!

1.   Will Assist You To Stay Connected

To get a job in any sector, it is very important to connect with professionals from that particular field. LinkedIn is a platform that can help you do so. Believe us or not, LinkedIn has professionals from all sectors, backgrounds, and domains. If you are active on LinkedIn by posting content every once in a while, then you can attract the attention of these professionals and connect with them. 

LinkedIn allows you to chat with anyone you like and connect with them on a personal level. Besides that, you can also comment on their posts. Make sure that your comments are valuable enough so that other professionals notice your presence and get eager to connect with you!

It’s very much focused on professional activities that can either assist you to get a good job or get into a top-notch private university in Rajasthan or in other places in India. Therefore, connecting via LinkedIn matters a lot.

2.   Stay Tuned About All the Job Postings

Gone are the days when people followed newspapers to find out the latest job postings. But thankfully, with LinkedIn, you can easily find all the job postings of any company you like. All you need to do is follow the company pages on LinkedIn and turn on the notification for their hire alerts.

Besides following company pages, you can also apply filters like location, job profile, work type, etc. In case you have turned off your notification bar, no worries because LinkedIn informs you about the vacancies by mail as well so that you do not miss an opportunity to apply for your dream job.

3.   Improves Your Brand Name in the Market

If you update your profile on a regular basis and keep it well-optimized, you will soon see that people will become eager to connect with you. Your face will represent the brand which is YOU! You will have to update your profile by listing down your skill sets, your past experiences, and testimonials from past clients if you have any. 

If your friends or clients are there on LinkedIn too, you can ask them to use LinkedIn’s features to write a testimony on your profile. This increases credibility and helps prospective employers see how good you are at what you do!

Getting such exposure and improving your brand name with such ease is not something you can do on other social media or job platforms. Even if you are a student, optimising your profile can assist you to get into the top university in Rajasthan. Hence, no matter what you are looking for – a job or education- having a LinkedIn profile and using it right can help your chances for a brighter future!

4.   You Will Rank High in Recruiters’ Search

Staying updated and connected on LinkedIn can also assist you to appear in a recruiter’s search results. If you mention your job or education field on LinkedIn, recruiters who search using filters will get to see your profile. If they like your work expertise or overall educational background, they will connect with you.

LinkedIn profiles also pop up in Google searches, helping you stay relevant in the job sector even for people who are not on LinkedIn. These search results can also help you get into your dream top university in Rajasthan!

Even if you don’t get hired immediately, appearing in searches will mean that your profile is at least getting viewed. You can keep a check on who viewed your profile and you can initiate a conversation with them if you want. This can help you understand whether or not your profile is optimized the right way. If you see that people are only viewing your profile but not reaching out, you can improve your optimization and give it another try. With time, you’ll see that people are reaching out to you with various work opportunities.

5.   You Will Be Viewed Worldwide

If you use the right keywords and data on your profile, then chances are you will get viewed by not just Indians but recruiters from other parts of the world too. You can get several freelance opportunities through this. Some people also get full-time positions in renowned foreign companies through LinkedIn. So anything is possible if you have a well-optimized LinkedIn profile!

6.   It Can Be Your Professional Journal

LinkedIn is a platform where you can update all your achievements from small to big ones. If you take up a new project, update that on your profile. Got a new title in the workplace? Update that too! Won an award? Well, that needs a special mention on your profile for sure! Whatever it be, make some space for it on your LinkedIn profile and you will magically see employers getting attracted to provide you with job opportunities!

Even if you are a student looking for the best university in Rajasthan, update your profile with the new achievement you scored in your school or college. Many college students are looking for universities on this platform. Hence, to stay ahead of them, you must update your profile regularly.

7.   Genuine Personal Info

On LinkedIn, you can write about yourself and mention your achievements. Hence, choosing the right words and compiling them in an interesting manner becomes very important.

It also helps recruiters because most of them don’t have the time to read essays about a candidate. The users read the small intro and based on that decide whether or not the candidate is fit for the job or the top private university in Rajasthan or other cities.

In resumes, it is often seen that people tend to write more than needed even though the experts prescribe against it.

8.   Negligible Fake Profiles

Fake profiles aren’t the case with LinkedIn! That’s because LinkedIn assures us to check all the data accuracy of each profile. If any profiles are found suspicious, LinkedIn takes action against them. 

Also, the people here do not usually upload false data because that won’t serve the purpose, which is basically to find a job, university, or other professional opportunities. Most of the profiles have authentic information because they are looking for clients who are as real as them. Thankfully, the company profiles, too, are authentic on LinkedIn, assuring the users that the jobs are real and truthful!

9.   Helps You Stay Updated About Your Job Sector

The more you connect with people from your field, the better you will stay updated about the happenings of the sector. This is because most people use LinkedIn to post updates about their job and other interesting facts related to the field they work in. Such posts can help you stay ahead by learning about your industry in a fun way.

10. It Helps You Understand What Type of Profiles Work Better

LinkedIn allows you to take a sneak peek into other people’s profiles too, which can make you understand how to optimise your profile for better visibility. You can also follow LinkedIn influencers to get more tips and suggestions on how to create a better profile. 

If you are a budding professional looking for exposure, then having a LinkedIn account is a must. Even students, who are looking for educational institutes like the top university in Rajasthan can use LinkedIn and reap its benefits.

11.  Helps You Seek Jobs Actively

In the traditional world, job seeking means submitting your resume and waiting for a call from the recruiter; there, you cannot call the recruiter and ask whether or not you are selected for the job. This makes the candidate a passive object in the selection process. But on LinkedIn, you get to be more active! 

Here, after applying for the job, you can easily follow up with the recruiter using their chat feature. This will show your active interest in the job and will help you stand out in the crowd. You can also find the email id of most companies on their profiles, using which you can follow up via mail to look more professional.

Following up is an important aspect of seeking a job because your resume or profile might get lost in the chunk of applications by other candidates but when you follow up, the recruiter is reminded of your presence. This often helps one secure a job faster!

12.   Stay in Touch with Your Colleagues

As most young professionals are there on LinkedIn these days, you can easily look for your colleagues and see if they are there too. If yes, then you can connect with them and stay in touch professionally through LinkedIn.

Some Tips for Optimising Your LinkedIn Profile

Now that you know why a LinkedIn profile is so important, you must be wanting to create one for yourself if you don’t have one already. If yes, here are some tips that you must follow for an optimized LinkedIn profile:

  • Make sure you fill in all the info about yourself.
  • Set up a profile picture that looks professional.
  • Create a customised cover photo for your profile.
  • The headline of the profile must be catchy and relevant. It should have the necessary keywords for optimization.
  • Your summary should be true and well-optimized with keywords.
  • Optimise job titles, experience, and skills for better visibility.
  • Upload client testimonials for more credibility.
  • Make sure you share valuable posts to stay active and relevant.

Conclusion

LinkedIn is an asset that every young professional should use for their benefit. Besides using LinkedIn, joining a university that ensures good placement is also important. If you are looking for the best university in Rajasthan, then Sangam University is a perfect choice. It ensures 100% placement for all the students! The faculty members are well-experienced in their subjects and are always there to assist the students. Sangam University has got several educational awards, making it a top university in Rajasthan!

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